WNBC
Collaborating with WNBC, we’ve elevated their promos to be more cinematic and engaging, showcasing their position as industry leaders. WNBC consistently pushed the envelope to realize their ambitious vision, ensuring an enjoyable and productive experience throughout each campaign.
Our Approach
Weather is a staple in news broadcasting, but how can WNBC distinguish its coverage and highlight its innovative products and talented meteorological team? The answer lies in crafting relatable storylines and producing promos that resonate with viewers, forging a connection with the familiar faces they see on their screens daily.
By actively seeking and incorporating audience feedback, WNBC can ensure that these storylines address viewer interests and concerns. This engagement can be achieved through the creation of fun, informative promos that answer viewer questions and foster a sense of community.
The Impact
This comprehensive campaign will utilize national broadcast channels to generate widespread awareness and excitement for the innovative “Store of the Future” concept. By leveraging major television networks and social/digital distribution the campaign will reach a vast audience across the country, showcasing the unique features and experiences that the brand offers. This high-profile exposure will position the brand as a leader in retail innovation and drive traffic to the “Store of the Future” locations.
Read Our Latest Resources
- NYC, events, Interactive
